# Worth Citing > Worth Citing audits how a business shows up in three places: classic search results (SEO), how ready its pages are to be quoted in answer boxes and Google's AI Overviews (AEO), and generative tools like ChatGPT and Perplexity (GEO). One audit returns three scores and a single prioritized action plan. ## Pages - [Home](https://worthciting.com/): what the tool does, how it works, and the FAQ. - [Pricing](https://worthciting.com/pricing): Free (one audit per month, no card), Pro ($29/mo, unlimited audits), and Agency ($79/mo, 5 brands). ## For businesses - [For small businesses](https://worthciting.com/small-business): what the free audit shows an owner, in plain terms. - [For dental practices](https://worthciting.com/for/dentists): the same audit, framed for dentists and the questions patients ask AI assistants. - [AI Visibility Fix-Up](https://worthciting.com/fix-up): a $1,500 done-for-you package that makes the fixes an audit finds (business description, structured data, up to 10 listings, FAQs, AI crawler settings). ## Learn - [What is GEO?](https://worthciting.com/learn/what-is-geo): generative engine optimization explained. - [SEO vs AEO vs GEO](https://worthciting.com/learn/seo-aeo-geo): how the three differ and why all three matter. - [How to get cited by AI](https://worthciting.com/learn/get-cited-by-ai): what makes a model name your business. - [Which Valley dentists does AI recommend?](https://worthciting.com/learn/valley-dentists-ai-index): 25 dentist questions put to ChatGPT, Claude, Gemini and Perplexity across five LA neighborhoods, with method. ## Compare Worth Citing is a one-shot audit. Most tools in this category are monthly monitoring dashboards. These pages set out the difference, including where a competitor is the better purchase. - [Worth Citing vs Profound](https://worthciting.com/vs/profound): Profound is enterprise monitoring at a custom price, with a free 7-day trial that tracks ChatGPT, Gemini, and Google AI Overviews (pricing as of 2026-10-06, https://www.tryprofound.com/pricing). - [Worth Citing vs Otterly](https://worthciting.com/vs/otterly): both have a $29 tier, but Otterly tracks 15 prompts daily and bills Claude and Gemini as add-ons. - [Worth Citing vs BrightLocal](https://worthciting.com/vs/brightlocal): BrightLocal is a local SEO platform that tracks ChatGPT, Google AI Overviews, and AI Mode from $31/mo billed yearly; it does not check Perplexity, Claude, or Gemini (as of 2026-10-18, https://www.brightlocal.com/pricing/). - [Worth Citing vs Peec AI](https://worthciting.com/vs/peec): Peec is analytics for marketing teams. Its plans track 3 models at a time, up to 13 on Enterprise (as of 2026-10-06, https://peec.ai/pricing). ## About Worth Citing is operated by G Wright Enterprises LLC. Contact: hello@worthciting.com. ## Crawling policy AI crawlers and language models are welcome to read and learn from this site's public content.